Italy Wins the Sunday Times Travel Mag Readers Award
Thanks mostly to its culinary delights, Italy was the runaway winner of the prize for “Best European Country” in the 2008 Sunday Times Travel Magazine Readers Award. Second place was given to Greece, and third to France; fourth was Spain, and fifth Switzerland.
Quoting from the magazine:
Three in 10 voters swear by Italy, adored for what one voter called its “food, flirting and phenomenal beauty”, but especially its food. Almost everybody cites the pasta, the pizza, the gelato, the Chianti: we gave up counting at the 200th mention of the nosh. You like the people, too- their passion, their fashion and their warm, genuine, cheek-pinching family-friendliness.
Valerio Scoyni, Director of the Italian State Tourist Board, commented:
We are particularly proud of this first place given by the discerning travellers and readers of the Sunday Times Travel Magazine and pleased to see Italy as favourite European country among the British public. This encourages us to work even harder to improve Italy’s image abroad.
Filed under: Awards, France, Greece, Italy, Spain | Tagged: Italy